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Belmar Beachcomber Blog


Favorite Fudge Shops

When your sweet tooth is calling, curb your craving with a box of creamy fudge from one of our favorite shops in the Belmar region of the Jersey Shore.

The three confection shops featured in this post are family-owned small businesses serving fresh fudge that is hand-crafted in small batches. Each fudge shop is within walking distance of our Belmar beach house rental — making for any easy destination to visit and enjoy this timeless treat during your vacation stay. (Shops are listed in alphabetical order).

1. Coney Waffle Ice Cream Cakery

801 Main Street, Unit 1G Belmar, New Jersey 07719 (Enter from Belmar Plaza parking lot, next to Big Frog Shirts)


The owners of Coney Waffle on Ocean Avenue expanded their business into downtown Belmar in March 2022 with the opening of Coney Waffle Ice Cream Cakery. In addition to chocolate and vanilla fudge, you’ll find 14 additional tempting flavors at Coney Cakery in Belmar: banana pudding, chocolate cherry, chocolate raspberry, chocolate with Reese’s Pieces, cookies and cream, cookie dough, Cookie Monster, cotton candy, Heath bar, key lime, mint chocolate, Nutella, orange creamsicle, and peanut butter.

Fudge at Coney Waffle Ice Cream Cakery sells for $17.95/pound. In addition to fudge, they sell giant half-pound cookies, chocolate-covered pretzels, cakes, and assorted chocolates. Stop in for a free sample!


2. Rudy’s On Main

1623 Main Street Lake Como, New Jersey 07719 848-204-0758

The fudge at Rudy’s On Main in Lake Como, New Jersey, is delightfully decadent and melt-in-your-mouth delicious. Fudge is sold in portions ranging from a quarter-pound ($7.25) to a half-pound ($14.50), three-quarter pound ($21.75), and a full pound ($29.00).

Gourmet fudge flavors at Rudy's include Belgian chocolate, black cherry bourbon, chocolate walnut, cookies and cream, crème brulée, dark espresso, peanut butter, raspberry truffle, salted caramel bourbon, and sea salt caramel. Order from Rudy's online for curbside pickup or delivery via DoorDash or Grubhub. Ask about their free customer loyalty program.

UPDATE 1-10-2023: Rudy's is temporarily closed as of 1-5-2023 and will be moving to a new location, to be announced.

3. Sweet! Cupcake Shop

702 10th Avenue Belmar, New Jersey 07719


Sweet! is locally known for more than award-winning cupcakes. Their signature Boardwalk Fudge is made onsite at the cozy little shop next to Beckman’s Deli on 10th Avenue.

Take your pick of 12 flavors in half-pound or full-pound cuts ($8.99 and $15.99, respectively).

The flavors of fudge at Sweet! include: chocolate peanut butter; chocolate-vanilla swirl; cookies and cream; maple walnut; milk chocolate with or without walnuts; peanut butter; rocky road (milk chocolate with miniature marshmallows and walnuts); turtle (chocolate with pecans and caramel); vanilla sea salt with caramel; and vanilla with or without walnuts.

Sweet! also sells a vanilla-chocolate fudge combo pack (one slice of each flavor) and the “Jersey Shore Pack” ($19.99), which includes a half-pound box of fudge and a one-pound box of salt water taffy in assorted flavors.

All of the Boardwalk Fudge at Sweet! is individually vacuum-sealed and boxed to keep it as fresh and creamy as the day it was cut. Nationwide shipping and free local delivery (five-mile radius) are available.

No matter how you slice it, gourmet fudge from the Jersey Shore is a sweet souvenir — for you or for someone back home!


Live Like A Local: Rent A Belmar Beach House

Day trips down the shore are fun, but it's even better to rent a beach house for the week to experience everything wonderful about the Belmar area. For couples, solo adults and small families, the two-bedroom Blue Hydrangea Cottage rental in Belmar, New Jersey, is the perfect getaway place. The home sleeps up to four people and is consistently rated five stars for cleanliness, amenities and location. Learn more at

Story and photos © copyright by Christine Cardellino, owner of and publisher of the award-winning Belmar Beachcomber Blog, a travel and tourism guide for the Belmar region of the Jersey Shore. Do not copy any content (including images) without our permission. All rights reserved.


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